What CPM means
CPM is the campaign reward rate for each 1,000 verified attributed views. A €2 CPM produces a raw €2 calculation for every eligible 1,000 views.
Clipper earnings
Estimate your CPM campaign reward.
Enter your verified campaign views and CPM rate to estimate a reward before caps and final review.
Your campaign terms
Estimate inputs
EUR is the current supported launch-policy currency.
Enter the campaign CPM in euro, for example 2 or 2.50.
Live estimate
Reward breakdown
- Verified views
- 25,000
- CPM
- €2.00
- Raw estimate
- €50.00
- Minimum qualifying views
- Reached
- Minimum payable reward
- Reached
- Maximum reward
- No cap
- Estimated reward
- €50.00
The entered thresholds are reached.
Calculator results are illustrative. Actual Zerpd rewards depend on campaign terms, attributed views, caps, verification, available campaign budget and final approval.
How it works
The useful details, in plain language.
How Zerpd calculates estimates
Zerpd multiplies verified attributed views by the campaign CPM, divides by 1,000 and rounds down to whole cents using the same integer-safe rule as campaign rewards.
Why minimum payable rewards exist
A campaign can require both a minimum view count and a minimum reward value. The effective threshold is whichever requirement needs more verified views.
Why estimated does not mean approved
Verification, valid attribution, campaign availability, review decisions and financial holds can still change whether a calculated amount becomes an approved reward.
How campaign caps work
A disclosed per-post cap limits the calculator estimate even when the raw view calculation is higher. Participant and campaign-budget caps are applied during the real campaign workflow.